Jai Raj Steel sought a partnership to support its integrated marketing across all mediums, from catalogue through to website maintenance and social media marketing. Jai Raj Steel needed a campaign that would make a bold statement about their identity and highlight their product strengths while staying true to the trusted brand values. Team Ellkram conceptualized and executed a campaign that established Jai Raj Steel as key players in the TMT bars market. We continue to work closely with Jai Raj on its branding and marketing requirements. As the business relationship continues so does the scope of the work – if Jai Raj dreams it, we create it!